The Marketing Manager Mr. Majid Shaikh sets sales target for two of his team members Asif and Anand. Asif is an average worker and is given the target beyond his capacity, but Anand is given work as per his efficiency and achievable target.
(i) What possible steps in controlling were considered by the marketing manager Mr. Majid Shaikh to determine their efficiency?
(ii) What deviations have occurred in this case study due to the steps undertaken?
(iii) Can Mr. Shaikh avoid the differences through controlling in targets achieved by Asif and Anand? Give reasons to support your answer.