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Question

Which one of the following is NOT the mode of Direct Distribution system?

  1. Door-to-door selling
  2. Broking agent
  3. Direct mail order
  4. Multiple shops

A
Multiple shops
B
Door-to-door selling
C
Broking agent
D
Direct mail order
Solution
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Direct distribution system refers to a distribution method where the manufacturer sells directly to the consumer without having a middlemen or intermediary. The distribution channel does not include wholesalers, distributors, retailers and agents. Company can have their own brand's shops located at different locations or customers can also place an order online.

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