Question

As per Plain Language Commission, USP means:

A

Unique Sales Position

B

United Selling Proposition

C

Unique Selling Proposition

D

Unique Selling Participation

Medium

Solution

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Correct option is C)

As per plain language commission, USP means unique selling preposition which is a factor that differentiates a product from its competitors such as lowest cost, highest quality or the first ever product of its kind etc.

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