500 Words Essay On Mass Media
All kinds of different tools which come in use to help in distributing and circulating information and entertainment to the public come under the term of mass media. In other words, everything including radio, newspapers, cable, television and theatre are parts of mass media. These tools include exchanging opinions and public involvement. Through essay on mass media, we will go through it in detail.
Introduction to Mass Media
In today’s world, mass media embraces internet, cell phones, electronic mail, computers, pagers and satellites. All these new additions function as transmitting information from a single source to multiple receivers.
In other words, they are interactive and work on the person to person formula. Thus, it revolves around the masses i.e. the people. It is true that radio, television, press and cinema are in the spotlight when we talk about mass media.
Nonetheless, the role of pamphlets, books, magazines, posters, billboards, and more also have equal importance if not less. Moreover, the reach of these tools extends to a huge amount of masses living all over the country.
Television, cinema, radio and press are comparatively expensive forms of media which private financial institutions or the Government runs. These tools centre on the idea of mass production and mass distribution.
Therefore, newspapers, television and radio cater to the needs of the mass audience and accommodates their taste. As a result, it will not always be refined or sophisticated. In other words, it displays popular culture.
The Function of Mass Media
The main function of mass media is to reach out to the masses and provide them with information. In addition to that, it also operates to analyze and observe our surroundings and provide information in the form of news accordingly.
As a result, the masses get constantly updated about not just their own surroundings but also around the world. This way mass media spreads and interprets information. For instance, weather forecasts equip people and farmers to plan ahead.
Similarly, fishermen get updates about the tidal activities from the news. In addition to this, mass media also strives to keep the fabric of our social heritage intact which showcasing our customs, myths and civilization.
Another major product of mass media is advertising. This way people learn about the goods and services in the market. It also spreads social awareness. For instance, anti-smoking campaign, women empowerment, green earth clean earth and more.
Most importantly, with the numerous mediums available in multiple languages, the masses get entertainment in their own language easily. Millions of people get to access a cheap source of relaxation and pass their time. In fact, it also helps to transport momentarily from our ordinary lives to a dream world. Thus, it remains the undisputed leader in reaching out to the masses.
Conclusion of Essay on Mass Media
All in all, while it is an effective tool, we must also keep a check on its consumption. In other words, it has the power to create and destroy. Nonetheless, it is a medium which can bring about a change in the masses. Thus, everyone must utilize and consume it properly.
FAQ on Essay on Mass Media
Question 1: Why is mass media important?
Answer 1: Mass media is essential as it informs, educates and entertains the public. Moreover, it also influences the way we look at the world. In other words, it helps in organizing public opinion.
Question 2: How does mass media affect our lives?
Answer 2: Mass media affects many aspects of human life, which range from the way we vote to our individual views and beliefs. Most importantly, it also helps in debunking false information.